AEW’s The Young Bucks: We Helped Make Wrestling Sneakers Trendy
In their mission to be one of AEW’s biggest heel groups, young Bucks Matt and Nick Jackson realized they could easily get under people’s skin by wrestling in rare and expensive sneakers.
The pair have struggled in some of the most coveted shoes in recent years, Nike Air Jordan Diors, Travis Scott Air Jordans and countless Nike SB Dunks, and as Complex on Sneaker Shopping has been told, ” the heat ”played a decisive role. in “win the heat”:
“We were turning on our heel. I told Nick, ”said Matt Jackson. “What’s the one thing we can do that pisses off so many people?” “I was obsessed with the [Dior Jordan 1s] since their release. I said, ‘What if we bought them and struggled with them?’ I knew it would be a big deal, but I didn’t know it would be as bad as it was. We came across something really unique. From that point on, for every pair of shoes we wore in the ring, we built a costume around them.
While not the first, the Bucks are arguably the most prominent sneakerheads who flex their collection during games and have claimed they made wrestling in expensive sneakers “on trend”;
“I feel like we made it a trend,” added Nick Jackson. “If you look on Instagram or Twitter or any social network, you’ll see wrestlers in sneakers, and that wasn’t a thing three or four years ago.” Matt Jackson then added, “Shane McMahon might have been the first to do it, but I don’t think all wrestlers copied him. So maybe Shane is the OG, but we’ve helped make it trending.
Shane McMahon wrestles prominently in Nike Air Jordans (usually Jordan 1s), while John Cena notably wore Reebok pumps during his “thuganomy doctor” days.
Aside from the Bucks, the only wrestlers who have ever worn rare air are Enzo Amore, who wrestled in the Nike SB Dunk “Ferris Bueller,” among others, and Kofi Kingston. But no one has gone as far or apparently spent as much as The Young Bucks.