Travis Scott’s Nike Air Max 1 sneakers could drop at Astroworld
Travis Scott’s Astroworld festival kicks off this weekend, supposedly with a few real kicks. The rapper himself has announced a week-long program of events – aptly named Astroweek – with activations with frequent collaborators Nike and Jordan Brand. Fans believe that an SNKRS Pass available during the week will be the first (and perhaps the only) chance to purchase a pair of upcoming Cactus Jack Air Max 1 sneakers.
Scott has 12 all-new Nike sneakers planned for the coming months, five of which are part of his Air Max 1 redesign. Inspired by the desert and trendy workwear, the shoes are expected to arrive in brown, black, lavender, yellow and light gray more late this year. The SNKRS app promises yellow and brown iterations on December 16 – but fans of Astroworld, or just within range of the SNKRS Pass, can get early access to the sneakers.
Can you hit him? – An event called Cactus Jack x Nike takes place on November 2-3, with an SNKRS Pass available at Scott’s Space Village store in Houston. SNKRS users must be near the retail space to unlock access to the unnamed shoes.
It is not known if Nike added additional safeguards to ensure the fall went smoothly, especially given a similar localized event, as the Off-White Air Force 1 Low “Lemonade” sneaker was exploited by hackers. and resellers. By “spoofing” or faking their location, some users were able to trick the app into believing they were within the designated range, allowing them to order the exclusive shoes no matter where they actually were. The restrictions imposed by Nike would hopefully prevent this from happening with Scott’s Air Max 1s, which have comparable demand (and resale value).
No more surprises on the way – Other events, in partnership with Jordan Brand, include the opening of a co-branded Cactus Jacket basketball court and a celebrity golf tournament. A Cactus Jack Design Center x TXRX LABS experience is also on the schedule, though it’s unclear what other collaborations the rapper might have to offer; anything, it is guaranteed to sell.
Other Scott x Nike sneakers, like his upcoming Jordan 1 Lows, are unlikely to make an appearance unless they’re at the rapper’s feet – he’s known for his debut with never-before-seen designs at his biggest events. Make sure to keep an eye out for Stormi’s kicks as well.